In the process of making something great.
WATER. Don't take it for granted.🚿
RT @markiplier: We are still streaming for the Make-A-Wish Foundation! Join us to help out for a great cause! #markiplier…
RT @UNDP: Our @pnudcameroun's @rochdi_najat meets with people living with disabilities, part of @GefsgpCameroon job project.…
RT @Marlins: Introducing our 2015 #Marlins Charity Partners!
RT @Factsionary: Hugh Jackman owns a coffee company that donates 100% of its profits to charity.
i'm testing twitter.
Giving back to others. #StressReliefIn4Words
Think Positive :)
RT @runnersworld: This runner with Asperger's Syndrome is running Boston for a charity close to her heart: http://t.…

Nearly every organisation
Has a social media presence.
Rise above the noise.

Scroll Down

About Us

With almost all organisations now using social media, how do you ensure that you’re being heard? How do you effectively interact with the people - the donors, volunteers, staff, and beneficiaries - who matter to you?

At Social Misfits Media we help charities and social enterprises think strategically about their digital presence. We work with our clients to better engage with those critical to their success by creating dynamic social media strategies for marketing, campaigning, and fundraising.

Social Misfits Media was founded by I.G. Advisors. I.G. is a strategy consultancy specialising in philanthropy, corporate impact, and fundraising advice.

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We run social media workshops.
These range in topic from ‘getting started on social media’ to ‘creating original content on a shoestring budget.’ We ensure that each workshop addresses our clients' specific obstacles and opportunities.


We design social media strategies.
Social media platforms are tools that all organisations should be using. But like all tools, you have to know how to use them for them to be effective. We tailor strategies to fit our clients’ needs, ambitions, capacity, and budgets.


We manage social media accounts.
Many organisations want to make social media work for them, but don’t have the time or capacity. We offer end-to-end social media management: from running a specific project to the digital presence of entire organisations.


Using Twitter during fundraising events can
result in 10x more money raised online.

Clients & Partners

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Make It Rain PDF Download



"Make It Rain"

Learn top tips for crowdfunding success with advice from the likes of Hollaback!, The Royal Academy of Arts and Doctors of the World.

Social Media Ambassadors PDF Download


"Social Media Ambassadors"

What Can Social Media Ambassadors Do For Your Charity? Our infographic provides tips and practical advice for charities who want to amp up their game by working with social media experts and influencers.

What's Data Got to Do with It? PDF Download


"What's Data Got to Do with It?"

This publication is a beginner's guide to the role data plays in the fundraising process. The likes of Beth Kanter, Facebook, and JustGiving advise on how best to start your data-centric journey.

Something to Tweet About PDF Download


"Something to Tweet About"

Facebook, Movember, YouTube, the Red Cross, JustGiving, and many others share their top tips on creating and sharing original social media content no matter your size or budget.

Friends with Money PDF Download


"Friends with Money"

This guide focuses on fundraising on social media. Facebook, Twitter, Cancer Research UK and others discuss the role that social media plays in the fundraising process.

About that First Tweet PDF Download


"About that First Tweet"

Lessons from the likes of Twitter, Save the Children, LinkedIn, and the New York Public Library (among others) on how to create and implement an engaging social media strategy.

Creative Commons License
These works are licensed under a
Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License


of people "Unlike" a charity on Facebook
because they post too much.




Our next event for our clients and partners will be run in partnership with Facebook - all about how charities and nonprofits can achieve impact with Facebook Ads. Keep your eyes peeled on our social media channels for #MisfitsLive. This workshop is for our existing clients and partners, but if you want us to keep you in mind for future events register your interest at

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